Tata Tiago EV Smashes Records, Sells a Whopping 10,000 Units in Just Four Months!

The electric vehicle (EV) market has experienced rapid growth in recent years, and 2023 is expected to be a pivotal year for this industry.

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Tata Tiago EV Smashes Records, Sells a Whopping 10,000 Units in Just Four Months!

In a momentous announcement made by Tata Motors in May, they revealed that an impressive 10,000 Tiago EVs have been successfully delivered to delighted consumers across India. 

This astounding accomplishment has earned the electric car the coveted title of the Fastest EV to achieve such a milestone within a mere four months of its launch. 

Notably, the Tiago EV has also secured the position of being the ‘Fastest Booked EV in India,’ with a staggering 10,000 bookings pouring in within a remarkable 24-hour timeframe and an impressive 20,000 bookings by December 2022. 

Currently available in India with two battery pack options, the Tiago Electric Vehicle offers an enticing starting price of Rs 8.69 lakh (ex-showroom), solidifying its reputation as one of the most affordable electric cars in the country.

The Tata Tiago EV comes packed with an array of impressive features, ensuring a delightful experience for consumers. Some of the notable features include standard fully automatic climate control, projector headlamps, cruise control, electric ORVMs with auto fold, auto headlamps, and rain-sensing wipers, among other exciting additions. These features enhance the overall convenience, comfort, and safety of the Tiago EV, making it a compelling choice for electric car enthusiasts.

The Tiago electric vehicle takes pride in its extensive range of connected features, setting a new standard in its category. One standout feature is the inclusion of telematics as a standard offering across all trims, making it a trailblazer in this regard.

 With the ZConnect app, users can access an impressive suite of 45 connected car features. These include convenient functionalities like remotely controlling the AC with temperature settings, geo-fencing and car location tracking, seamless smartwatch connectivity, remote vehicle health diagnostics, real-time charge status updates, dynamic charger locator, and insightful driving style analytics, among others. 

Moreover, customers will relish the immersive experience provided by the 8-speaker Harman Infotainment System, which supports Android Auto and Apple CarPlay connectivity.

Tiago electric vehicle also caters to diverse requirements by offering a range of combinations for its IP67-rated battery packs, ensuring water and dust resistance. One option is the 24kWh battery pack, delivering an impressive range of 315km to meet the demands of longer daily drives.

 Alternatively, for shorter and more frequent trips, the Tiago EV offers a 19.2kWh battery pack, providing a range of 257km. With these versatile battery options and charging solutions, the Tiago EV is ready to adapt to various driving needs.

Reflecting on this incredible journey, Mr. Vivek Srivatsa, Head of Marketing, Sales, and Service Strategy at Tata Passenger Electric Mobility Ltd., expressed his excitement, stating, “The Tiago EV has been a trailblazer since its launch, achieving numerous milestones. From becoming the ‘Fastest Booked EV in India’ to setting the record as the fastest electric vehicle in India to reach 10,000 deliveries, this electric hatchback has surpassed all expectations. Our goal with the Tiago EV was to make the EV experience accessible to all, aiming to accelerate the ongoing evolution toward the future of mobility by introducing a car that would inspire rapid EV adoption. Witnessing 10,000 families embrace the Tiago EV and say ‘yes’ to ‘Go EV’ has been immensely fulfilling. The strong demand for our electric car, especially among young customers starting their careers and well-versed in technological advancements, is a testament to the trust placed in our offering. Furthermore, recent trends highlight the appeal of our car among young female drivers due to its ease of driving.”

 

He continued, expressing gratitude towards their customers: “We extend our heartfelt appreciation to our customers, who are the driving force and foundation of our EV community. Their unwavering support and trust have propelled us to the forefront of this industry. We pledge to continue our dedication to strengthening this community further, always striving to deliver the best. Together, we will shape a brighter future.”

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